call to action
Step 1 - Presentation
Step 2 - The Story Behind the Story
The Why
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Let me start with why this matters. I work at a high school with over 2,000 students and more than 150 staff members. That’s a massive ecosystem of learners and educators. However, here’s the truth: in a school of this size, the professional learning we offer teachers needs to be more than efficient—it must be effective, empowering, and energizing.
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Right now, too much of our professional development feels like a checklist. Teachers sit, listen, and leave—and nothing changes. There’s no time to try things out, get feedback, reflect, or even ask: Is this working for me and my students?​ When that happens—when PL is disconnected and passive—our classrooms start to feel that too. Students can tell when teachers aren’t confident or prepared. And it’s not because those teachers aren’t capable—it’s because they haven’t been supported with the kind of learning that works.
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Now, I’m passionate about something different. I believe teachers deserve learning that’s fun, collaborative, and useful—where they feel like the professionals they are. When we create PL spaces where teachers can experiment, share, laugh, and own what they’re learning, they don’t just comply—they engage. And that transforms everything.
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The What
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I created a call-to-action multimedia presentation designed to persuade our school administrators and colleagues to shift away from the traditional “sit-and-get” model of professional development and move toward a more meaningful, teacher-driven “Go & Show” approach.
At the heart of this presentation is my innovation plan: a model of professional learning that centers around teacher-created e-portfolios. These portfolios not only document learning but also serve as tools for reflection, collaboration, and growth.
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To bring this message to life, I developed:
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A structured and visual slide deck that moves the audience from problem to possibility
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Custom graphics that illustrate challenges in our current model, like the $18,000 we spend per teacher annually on ineffective PD, or how rising burnout affects classroom innovation
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Research-backed arguments using studies like The Mirage from TNTP and Kristin Daniels’ TED Talk on coaching-based learning
And finally, a direct tie-in to my own leadership values and experience, as both a servant leader and someone deeply committed to helping teachers thrive.
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The How
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How I you create the media project?
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Ideation and Planning
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I started with a clear point: disengaged teachers during ineffective PD.
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I reflected on my experience and aligned it with credible sources like The Mirage and Daniel’s TED Talk.
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I structured my presentation using Duarte’s storytelling arc: moving from “What is” to “What could be.”
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Design & Creation
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Platform: I used Google Slides to design a professional and visually appealing slide deck.
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Visuals: I created custom images (e.g., “$18K per teacher,” “Burnout rising,” “Students miss innovation”) to visually drive my message.
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Slide Structure: I built slides to reflect core ideas: problem, solution, and opportunity.
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Message Integration
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I infused my personal perspective as a transformational and servant leader throughout the presentation.
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I used specific educational research (Gulamhussein, Learning Forward, TNTP) to strengthen my claims.
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I connected the “Go & Show” PL model to my innovation: e-portfolios, which promote reflective, personalized, and authentic professional growth.
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Process Transparency
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Throughout this project, I stayed grounded in real educator voices and experiences.
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I maintained a focus on what would resonate with my real-world audience, my school leaders, and fellow teachers.





